Alvanov Zpalanzani
.Dinas Youth, Sports, Culture and Tourism (DISPOBUDPAR) Cirebon is the regional work units who are responsible for managing more than 30 tourism destinations in the city of Cirebon. Based on data in 2019, Cirebon City Tourism only meets 54% of the target of the performance of tourism destinations established because of its segmentation of communication management and lack of integration of the Cirebon City Travel Destinations. Therefore, the development of strategies is needed in the form of branding of tourism destinations which are then enriched with their activities in various aspects, especially economic aspects or monetization through gamifications that will be developed by the Community Service Team of the Visual and Multimedia Communication Expertise Group. The output of this program is, Grand Design Branding tourist destinations and their branding elements for each stakeholder mapped with interactive activity through the device and the Cirebon City Travel Destinations and Gamification System.
Haki, Artwork / Architecture, Writing
. Contributing to improving the creative economy in Cirebon