Kartib Bayu
The young generation's low interest in agricultural businesses is not only due to low incomes, but also due to limited access to land, capital and technology, making young people choose other jobs rather than becoming farmers. Stigmatization occurs: many people still think that agriculture only boils down to hoeing, so it seems dirty, dirty, outdated and poor. If this condition is left unchecked, there will be a loss of generations of farmers, so it is feared that Indonesia, as an agricultural country, has fragile food security and high dependence on other countries. Therefore, concrete steps and breakthroughs are needed to build a more advanced and modern agriculture based on innovation and technology that is capable of producing products of high economic value which will provide great opportunities to open profitable businesses. If these conditions are built in rural areas, it will certainly create improved economic conditions and will be very attractive for the younger generation to try in the agricultural sector.
The PPM implementation approach methods are individual, group, institutional and collaborative approaches. The steps that have been implemented to help solve partner problems are Survey and Field Observation, Program Coordination and Socialization, Technology and Activity Design, Workshop Implementation, Assistance and Implementation which includes activities for building Green House installations, seeding, maintenance (water management, nutrition). , and controlling plant pests/diseases), harvesting, post-harvest, packaging and marketing of vegetable products. The results obtained from PPM activities are increasing the knowledge and skills of young people for hydroponic businesses, building green houses and installations, availability of vegetable production, availability of product packaging and availability of markets to market the hydroponic products produced. The time for carrying out activities is from March to November 2024, with the activity location in Sarimekar Village, Jamohon District, Sumedang Regency, West Java.
Increasing the capacity and competence of the Millennial Generation in Sarimekar Village by implementing Hydroponic technology. Youth (Millennials) in Sarimekar village can open businesses in the agricultural sector by utilizing hydroponic technology. Obtaining a pilot business model for the Millennial generation by applying hydroponic technology. Obtain agricultural products, leaf vegetables and fruit vegetables that are ready to be marketed and used as businesses for the Millennial generation in rural areas.
The Millennial Generation in Sarimekar Village has the skills and ability to apply hydroponic technology as a business in rural areas. The increasing interest of the younger generation in getting involved in agricultural businesses based on innovation and hydroponic technology. For PKBM Managers, it can be used as a laboratory, place for practice and internships for students in an effort to create young agropreneurs in rural areas. For Borma Toserba, the availability of vegetable products with guaranteed quantity, quality and continuity to be marketed at Borma Toserba. For KK SPE, SAPP/ITB, it can be used as a further development partner as a means of conducting research and community service for both students and lecturers. For the Government, it can support sustainable food security policies and programs.